Understanding crawl budget is an often overlooked part of SEO. But a two-year-old article my team wrote on the subject is practically ancient history in the Norway Phone Number List SEO industry. So, in this article, I'll explain how our understanding of the crawl budget has changed over the past two years, what has stayed the same, and what all of this means for your crawl budget optimization efforts. What is the crawl budget and why is it important? Computer programs designed to Norway Phone Number List collect information from web pages are called web spiders, crawlers or robots. These can be malicious (e.g. hacker spiders) or beneficial (e.g. search engine and web service spiders). For example, my company's backlink index is built using a spider called BLEXBot, which crawls up to 7.5 billion pages per day to collect backlink data. When we talk about crawl budget,
we are actually talking about how often search engine crawlers crawl your web pages. According to Google, the crawl budget is a combination of your crawl speed limit (i.e. limits that ensure bots like Googlebot don't crawl your pages so often Norway Phone Number List that it harms your server ) and your crawl demand (i.e. how much Google wants to crawl your pages). Optimizing your crawl budget means increasing how often crawlers can “visit” each page, collect information, and send that data to other algorithms in charge of indexing and evaluating content quality.
Simply put, the better your crawl budget, the faster your information will update in search engine indexes when you make changes to your site. But do not worry. Unless you're running a large-scale website (millions or billions of URLs), you'll probably never have to Norway Phone Number List worry about crawl budget: The IMO exploration budget is overestimated. Most sites never need to worry about this. It's an interesting topic, and if you're crawling the web or running a site with billions of URLs, it's important, but less so for the average site owner. -? John? (@JohnMu) May 30, 2018 So why bother with crawl budget optimization?